Youth identity formation and contemporary alcohol marketing

This paper considers linkages between contemporary marketing theory and practice, and emerging conceptualizations of identity, to discuss implications for public health concerns over alcohol use among young people. Particular attention is paid to the theorizing of consumption as a component of youth identities and the ways in which developments of marketing praxis orients to such schemata. The authors’ analyses of exemplars of marketing materials in use in Aotearoa New Zealand, drawn from their research archive, emphasize the sophistication and power of such forms of marketing.They argue that public health policy and practice must respond to the interweaving of marketing and the self-making practices of young people to counter this complex threat to the health and well-being of young people

Temporal and Spatial Pore Water Pressure Distribution Surrounding a Vertical Landfill Leachate Recirculation Well

Addition of liquids into landfilled waste can result in an increase in pore water pressure, and this in turn may increase concerns with respect to geotechnical stability of the landfilled waste mass. While the impact of vertical well leachate recirculation on landfill pore water pressures has been mathematically modeled, measurements of these systems in operating landfills have not been reported. Pressure readings from vibrating wire piezometers placed in the waste surrounding a liquids addition well at a full-scale operating landfill in Florida were recorded over a 2-year period. Prior to the addition of liquids, measured pore pressures were found to increase with landfill depth, an indication of gas pressure increase and decreasing waste permeability with depth. When liquid addition commenced, piezometers located closer to either the leachate injection well or the landfill surface responded more rapidly to leachate addition relative to those far from the well and those at deeper locations. After liquid addition stopped, measured pore pressures did not immediately drop, but slowly decreased with time. Despite the large pressures present at the bottom of the liquid addition well, much smaller pressures were measured in the surrounding waste. The spatial variation of the pressures recorded in this study suggests that waste permeability is anisotropic and decreases with depth

The social context of alcohol use among Māori in Aotearoa/New Zealand: Reflections of life experiences of alcohol use by older Māori

To broaden public health approaches to alcohol use, this study provides an initial exploration of the social context of alcohol use among Māori in Aotearoa/New Zealand, from the perspectives of older Māori. Utilising a Māori-centred research approach, face-to-face interviews were conducted with 13 older Māori people to explore their personal experiences of alcohol use across their lifetime. Thematic analysis was used to identify common themes that contextualised stories of alcohol use within a Māori cultural framework. Four themes were identified: alcohol use within (1) a sporting culture, (2) a working culture, (3) the context of family, and (4) Māori culture. These themes highlight the influence of social factors such as the desire to socialise and seek companionship; the physical location of alcohol use; the importance of social networks, particularly whānau (family); and the role of cultural identity among Māori. In regard to cultural identity, the role of the marae (traditional meeting place/s of Māori), tikanga (the right way of doing things), and the relationship of kaumātua (respected elder) status to personal and whānau alcohol use are highlighted as important focuses for further research among Māori in Aotearoa/New Zealand

The Bioreactor Landfill: Its Status And Future

The bioreactor landfill provides control and process optimisation, primarily through the addition of leachate or other liquid amendments. Sufficient experience now exists to define recommended design and operating practices. However, technical challenges and research needs remain related to sustainability, liquid addition, leachate hydrodynamics, leachate quality, the addition of air, and cost analysis

The Bioreactor Landfill: Its Status and Future

The bioreactor landfill provides control and process optimisation, primarily through the addition of leachate or other liquid amendments. Sufficient experience now exists to define recommended design and operating practices. However, technical challenges and research needs remain related to sustainability, liquid addition, leachate hydrodynamics, leachate quality, the addition of air, and cost analysis

Precarious Popularity: Facebook Drinking Photos, the Attention Economy, and the Regime of the Branded Self

Young people are often accused of being foolhardy for posting photos on Facebook that depict drinking and intoxication. However, in this article, we argue young people’s predilection for posting Facebook drinking photos must be understood in relation to Facebook’s specific architecture and affordances, and is symptomatic of new forms of online sociality and “required” aspects of identity work which are tied to imperatives for self-promotion in the current conjuncture. Focusing on young people’s own accounts of Facebook drinking displays derived from 24 focus groups in Aotearoa New Zealand, we develop an interpretative thematic analysis which suggests drinking photos facilitate valued forms of “amplified,” “authentic” sociality, visibility, and popularity. Our analysis highlights young people as negotiating forms of social connection and precarious popularity online in an active effort to navigate the risks and opportunities associated with drinking as a site of pleasure, leisure, and self-display. However, their experiences remain differentiated and entail the uneven distribution of risks and opportunities due to elided structural power relations. Moreover, while individuating imperatives for self-promotion are in one sense unavoidable, they are also contested through forms of evasion, resistance, and broader struggles for value linked to articulations of alternate senses of selfhood